乡味…家乡传统味道简称，福州人的美食、简单方便、健康美味、精致包装、轻易购买、让身在异乡的游子们随时都可以尝到家乡美食、一解乡愁。

宗旨：发扬福州人传统美食

远景：把福州传统美食走向世界

目的：人人都能轻易的尝到福州传统美食

Hiong Mi™ is means the traditional taste from hometown. Fuzhou food,simple, convenient, healthy, delicious, has refined packaging and easyto buy, so that FuZhou people can taste it anytime.

Purpose: Popularize FuZhou traditional food

Vision : Let the world know the taste of FuZhou traditional food

Mission : Everyone can easily taste the traditional Fuzhou cuisine